AIGA Eye on Design turns a well trained eye on the best new work from the world’s leading emerging and established designers. We love design, and try to do it justice without taking it all too seriously.

Eye on Design is published as part of AIGA, the professional association for design, the oldest and largest not-for-profit membership organization for design in the United States—with 71 chapters and more than 26,000 members.

Sign up for our newsletter

Meet our contributors

Follow us on Instagram @AIGAeyeondesign + Twitter @AIGAeyeondesign

Website design by Leta Sobierajski; web development by XXIX
Questions, feedback, and submissions can be sent to our editors at submit [at] Unsolicited pitches are reviewed on a first come, first served basis; it may take us up to three weeks to reply.
Eye on Design is supported, in part, by public funds from the New York City Department of Cultural Affairs in partnership with the City Council.
Björn is a results-driven graphic designer with a great passion for typography and lettering. After working professionally for over a decade he decided to follow his heart and start Björn Berglund Creative Studio to focus on logo design and identity work. The company is based in the most southern part of Sweden but works with clients worldwide. Every project and client is unique. He doesn't have a typical style that he applies to every project. Instead, by doing a lot of research and tons of sketching he creates identities that suits his clients needs. The results are unique and effective brand identities that make his clients stand out from their competitors.