Every Friday we raise a glass to celebrate some of the best new boozy bottles to hit store shelves. Today it feels like spring has (finally) arrived, and that mean patterns are out in full bloom. We’re particularly dazzled by these line-based motifs that connect, break, and hypnotize, offering some loopy inspiration for your #weekendgoals.

Schlossgut Lüll, by Stanislaw Lewicki and Jonas Weber
Whether you see a corkscrew or an endless Alice in Wonderland-esque rabbit hole, this Rorschach test is packaging eye candy, with dynamic swirls that have us going cross-eyed. Good thing the classic black and white palette grounds the design in sophistication, even as we fall deeper and deeper into a trance (or maybe just getting tipsy).
(Via The Dieline)

London Fields Brewery, by The Plant
We haven’t yet experienced the “contemporary boho culture of London Fields,” but the manic energy of these squiggly lines have us convinced it must be some grade-A mojo. Animated but not cluttered, the crisp and contemporary labels look good enough for a day-to-evening transformation—from aluminum can to shapely glass bottle, of course.
(Via Packaging of the World)

Vara / Palo, by Brandsummit
Who knew forward slashes could look so darn soothing? This rustic yet polished design shows us how a peaceful wave of repetitive forms can create a pattern. Plus, the theme manages to complement the delicate pastels without pushing the packaging into cutesy and saccharine polka-dot territory.
(Via Packaging of the World)

Etichette Linea Smart, by Weagroup
Doodles, meet modern art for this novel mashup that’s our visual ode to wines and grapes. The black network of lines and circles might look like mindless scratches, but they create a surprisingly rich and intricate backdrop for the pop of color. The result? A cohesive, creative collection that defies an overly-polished look born from an assembly line.
(Via Packaging of the World)

Cheers!