Every Friday afternoon we raise a glass with the packaging design experts at The Dieline and celebrate some of the best new boozy bottles to hit the shelves. Today we’re drinking:
El Tinieblo, by Anagrama
Just as the mezcal movement picks up steam, this artisanal Mexican distillery turned to one of our favorite Mexican design studios, Anagrama, to create a mysterious and sexy look for their bottles. The black-on-black packaging is set off by the understated logo, subtly embossed with the region’s indigenous white-tailed deer, Anagrama proves yet again that black is always the new black.
Vedernikov Winery, by Unicorn Studio
Have all good ideas really been done already? Unicorn Studio doesn’t think so. This wine label by the Moscow-based group might be inspired by the motherland’s folk pattern “khokhloma,” but it’s anything but mumsy. By recreating the decadent pattern—traditionally depicted with rich gold, orange, and red—with blind embossing, the packaging lends the pattern an airy, crisp aesthetic.
Colibrí Chardonnay, by Nicole Poggi, Jona Sbarzaglia and Gianluca Naphtalina Camporesi
Many of you reading this are seeking refuge from the snowfall mercilessly pounding the nation, so let’s collectively dream of spring with this ’50s-throwback chardonnay. Inspired by retro fashion and textiles, the whimsical designs of Colibrí complement the fruity notes of the sparkling wine, plus it features the chardonnay’s namesake, the hummingbird.
Fogo Do Chão, by Sérgio Gaspar
With a name like “fire from the ground,” the Fogo Do Chão wine had to go big or go home. Created with a symbolic, visual, and tactile design in mind, the charred mark stands out on an otherwise simple label that’s not only a super literal ode to its moniker, but also its “toasty flavors.” Extra kudos to photographer Miguel Matos for taking this impressive (and very dangerous) shot.
Megalo beer, by Megalo Design
Nothing says you care quite like a handmade gift. And so Megalo Design created a beer for its clients and partners that really amped up the “authenticity” factor. From the swooping calligraphy, manually printed on the fat amber bottle, to the brown paper-bag wrapping, the design is just spare enough to exude that homemade appeal.