Every Friday afternoon we raise a glass to celebrate some of the best new boozy bottles to hit store shelves. Today we’re gearing up for the Fourth of July by amplifying our love for the patriotic pattern that piqued the acute design aesthetic of the Founding Fathers: stripes. From nautical beer to flag-worthy wine labels, it’s time to give some love to the simple yet striking pattern that, when paired with some stars (50 will do nicely), makes a whole country proud.
North Coast All Stars, by Gerald Lewis
If San Francisco is looking for some flag inspiration (the city’s current design has been described as “suck-tastic”), they can look to this clean and commanding wine label. The look combines modern simplicity with iconic details from California’s flag for a look that isn’t too heavy-handed with Golden State pride.
(Via Lovely Package)
Kaleidos Wine, by Hazen Creative
Shawn Hazen’s work (which we’ve featured before on Eye on Design) deserves a second look. Instead of clean cut, vector-like graphics, these imperfect lines look hand-painted onto the thick paper stock. The overall packaging exudes an incredibly rich and sophisticated look that conveys heritage without the old-timey, distressed aesthetic. Plus, we appreciate a label that looks good from every angle.
Quatre Barres, by Laura Aguilar Casado, De vegas, and Marta Lladó
The best packaging design doesn’t hide the product—it complements it. Take a page this box of gourmet goodies which used a cut-out of an exceedingly pared down design: four horizontal stripes. Instead of detracting from the content, the cut-outs incorporate the color and pattern of the product inside, resulting in a unifying look where each component of the box manages to have its own distinct look.
(Via The Dieline)
Luberri, by Héctor Sos
Okay, we might be bending the rules a little bit for this wine since it’s not a stripe per se, but its design so obviously borrows from the bold aesthetic of the pattern. With the red lettering splashed prominently across the label, it combines classic type with a contemporary attitude. We applaud the label for cutting the clutter (simple color scheme, no illustrations) so the overlapping type reads like gutsy statement instead of a distracting detail.
(Via Packaging Design Served)
Liefmans Fruitesse On The Rocks, by Pinkeye
Of course summer just isn’t complete without beer, so we present this classy yet energetic sparkling brew. The fruity beverage could easily have opted for a more saccharine design, but instead dialed it down with crisp red lines and a skinny white can. Plus, every small detail jumps out on such an understated package, like the illustration of the fruity flavors distilled into the can, as well as the slight nautical overtones, which simple help to elevate our summer beer game.
(Via The Dieline)