Back Story: Vassiliou used a typeface featured in Parachute’s 2001 print catalog as the starting point for Venue, seeking to add more edge and energy to the original’s narrow letterforms. Additional inspiration came from sans serif type styles of the Art Deco movement, characterized by low and high-waisted monostroke designs. A third set of visual cues drew upon the grotesque typefaces used on 1950s Blue Note album covers.
Why’s it called Venue? The underground music scene’s penchant for non-conformity, freedom of spirit, and disregard for rules led to the name of this typeface, dedicated to anyone who’s a rocker at heart. “The word Venue strikes the exact musical hint I was looking for,” says Vassiliou.
What are its distinguishing characteristics? Venue and Venue Condensed feature an overly large x-height and several options for alternate letterforms, including some that are more than twice as wide as the standard versions, providing an arresting visual rhythm and texture when set in uppercase. Other alternates can change specific letterforms from low-waisted to high-waisted, or transform normal uppercase letters to underlined superiors. The full collection supports upper and lowercase Latin, Greek, and Cyrillic, and each family includes five weights plus five sets of alternate letterforms. Still want more? It comes with a stencil version, too.
What should I use it for? Venue works for both print and digital uses, and is especially well-suited to projects for the modern music industry.
What other typefaces do you like to pair it with? Venue’s assertively odd personality mixes well with subtle, clean grotesques such as PF Das Grotesk, monoline cuts like PF Bague Sans, or classic serifs like Plantin.
Bonus round: The first 100 people to purchase the entire font family will receive a complimentary copy of an original ‘Rocker at Heart’ handprinted silkscreen poster.