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Design History 101

Design History 101

Steven Heller Gets Personal in His New Autobiography Growing Up Underground

This article is an excerpt from Growing Up Underground, the new coming-of-age memoir by Steven Heller published by Princeton Architectural…

Design History 101

How the Maharaja Mascot Became Air-India’s Adventurous, Yet Controversial, Design Star

It is safe to say that for anyone who grew up in India in the decades following the 1950s, Air-India’s…

Digital

We Spoke With the Last Person Standing in the Floppy Disk Business

This interview was originally published in Floppy Disk Fever: The Curious Afterlives of a Flexible Medium, a new book published…

Fashion

For a Brief, Strange Moment in the 1960s, Dresses Became Posters

In 1966, Scott Paper Co., an American company that made a range of paper products, released an advertisement for their…

Books

Here’s Why John Updike Designed His Own Book Covers

Last summer, while browsing the fiction aisles at Powell’s Books in Portland, a fat black spine caught my attention. At…

Letterform Loupe

Right On! Is a Powerful Little Paperback That Boldly Visualized Student Protest in the 1970s

Letterform Loupe is our new column from the team at Letterform Archive, which takes a closer look at typographic design —…

Design History 101

Knowing Your Design History is Crucial to Aesthetic Innovation

This story is part of our Weekend Reads series, where we highlight a story we love from the archives. It…

Design History 101

How the Occult Shaped Branding’s Obsession With Color

In 1928, The Saturday Evening Post, then the US’s most popular illustrated weekly, heralded “The New Age of Color.” The…

Design History 101

In the ’70s, the Dalit Panthers Made Pocket-Sized Magazines That Challenged Social Hierarchies in India

In the early ’70s, artist, publisher, and activist Raja Dhale published a pocket-sized magazine called Chakravarty for thirteen consecutive days. …

Ephemera

These Striking Advertising Matches Were All the Rage in 1970s Singapore

With its rectangular and pocket-friendly form, a matchbox reminds one of a popular contemporary object: the smartphone. Apart from physical…

Design History 101

The Hidden History of Magic Eye, the Optical Illusion That Briefly Took Over the World

This story is part of our Weekend Reads series, where we highlight a story we love from the archives. It…

Design History 101

In the ’70s, Kamal Shedge’s Lettering Became an Indispensable Part of Life and Culture in India

If you lived in the state of Maharashtra in India during the ’70s and ’80s, you probably had the Kalnirnay…

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Design History 101

Steven Heller Gets Personal in His New Autobiography Growing Up Underground

This article is an excerpt from Growing Up Underground, the new coming-of-age memoir by Steven Heller published by Princeton Architectural…

Design History 101

How the Maharaja Mascot Became Air-India’s Adventurous, Yet Controversial, Design Star

It is safe to say that for anyone who grew up in India in the decades following the 1950s, Air-India’s…

Digital

We Spoke With the Last Person Standing in the Floppy Disk Business

This interview was originally published in Floppy Disk Fever: The Curious Afterlives of a Flexible Medium, a new book published…

Fashion

For a Brief, Strange Moment in the 1960s, Dresses Became Posters

In 1966, Scott Paper Co., an American company that made a range of paper products, released an advertisement for their…

Books

Here’s Why John Updike Designed His Own Book Covers

Last summer, while browsing the fiction aisles at Powell’s Books in Portland, a fat black spine caught my attention. At…

Letterform Loupe

Right On! Is a Powerful Little Paperback That Boldly Visualized Student Protest in the 1970s

Letterform Loupe is our new column from the team at Letterform Archive, which takes a closer look at typographic design —…

Design History 101

Knowing Your Design History is Crucial to Aesthetic Innovation

This story is part of our Weekend Reads series, where we highlight a story we love from the archives. It…

Design History 101

How the Occult Shaped Branding’s Obsession With Color

In 1928, The Saturday Evening Post, then the US’s most popular illustrated weekly, heralded “The New Age of Color.” The…

Design History 101

In the ’70s, the Dalit Panthers Made Pocket-Sized Magazines That Challenged Social Hierarchies in India

In the early ’70s, artist, publisher, and activist Raja Dhale published a pocket-sized magazine called Chakravarty for thirteen consecutive days. …

Ephemera

These Striking Advertising Matches Were All the Rage in 1970s Singapore

With its rectangular and pocket-friendly form, a matchbox reminds one of a popular contemporary object: the smartphone. Apart from physical…

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