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No. 158: An ‘80s Sci Fi-inspired Mogwai Video, New York Sketchbooks, Beguiling Branding Work + More

Hello, and welcome to our new-look Design Diary, a collection of five fab projects from across the world that have impressed us this week. For more creative gems along these lines (and so many others) follow along all day, every day on Instagram @AIGAeyeondesignFacebook, and Twitter @AIGAeyeondesign.

Mogwai, Party in the Dark video, by Craig Murray and Gordon Reid

Love Mogwai, weird as hell gloopy visuals that border on body horror, and surreal outer space landscapes? Course you do, and so do we; which is why we’re beyond chuffed to show you this superb video for the Scottish band’s new single, Party in the Dark.

The video was built, shot, and edited by Craig Murray, with typography by Gordon Reid (AKA Middleboop, who’s also designed some new merch for the band. According to Reid, it’s influenced by ’80s sci fi and horror movies like Total Recall, The Keep, and Indiana Jones, and lettering-wise he knew it needed a gothic style type which is a little tongue in cheek but also fits the video really well.”

Murray explains that the deliciously strange effects were created using multiple sculpts molded in silicone, which were then cast in wax and melted. “All the backdrops are miniature sets and cloud tanks,” he says. “I also grew loads of crystals in petri dishes and did a couple of days shooting liquids. Everything in this film was a physical thing shot in front of a camera. It was shot over 10 days mainly in stop-motion, but also there’s some regular video and time-lapse.”

Colony Branding, by Ensemble

More marbling and liquid vibes here in this beautiful branding for Colony, a new co-working space in Manchester, England. The designs were created by Ensemble, a new studio formed by designers Martin James Power and Steven Waring.

“The co-working sector has become infested with soulless, clinical spaces aimed to please everyone from management consultants to artists,” as Power quite rightly puts it. As such, the designers wanted to create “something different,” and develop branding that specifically spoke to an “audience of creatives. That meant we could create a brand with personality, focus and, most importantly, attitude.”

New York Sketchbook, by Jason Brooks

If you’re based in New York, planning on going to New York, or just dig really lovely illustration, Jason Brooks’ latest tome will  tickle your Big Apple-shaped fancy. New York Sketchbook is published by Laurence King and can be used as a travel guide or just pored over as a little visual celebration of the city famously so good they named it twice. All the usual bits and bobs like Brooks’ favorite restaurants, arty spots, and architectural predilections are there, set off by luxurious paper stocks and binding.

Posters, by Ilya Fox

Ilya Fox recently graduated from her visual communication course at Bezalel, Academy of Arts and Design, Jerusalem, and among the fruits of her labors is the superb Bachelor of Design series.

Comprising 25 posters, the images draw together “thoughts and problems students and designers are facing in our times,” says Fox, like “overload of design on the internet, lack of originality and a unique voice, our duties as graphic designers, the gap between the academy and the internet.” The most fundamental query the series explores is “how to design?”

Fox explains: “The project aims to reveal the ‘backstage’ of being a graphic design student. The project was (and still is) an exploratory space for me to ask questions, to understand the meaning of design practice, to put a finger on personal but critical problems in the graphic design field and graphic design studies and in some ways, in culture today.”

The Future Of_, at London Design Festival

What happens when you hack a driverless taxi? Can you buy emotions? Could chocolate monitor health? Frankly we’ve no idea, but we’re hoping we’re soon to find out thanks to The Future Of_, a series of talks as part of this year’s London Design Festival. Focusing on all things futuristic, topics include wellness, nature, consumption, and humanity; aiming to spotlight the designers who are “weaving science and technology to explore the edges of tomorrow.”

We’re assured there will also be futuristic food and drinks and “Chromayoga,” whatever the bejesus that might be.

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