One of the perks of being the managing editor at AIGA is spending my mornings reading design stories and calling it “work.” But not everyone gets to (or wants to) peruse RSS feeds like it’s their job. Consider this a hit list (as well as a few things you may have missed) of the most interesting things I’ve and seen, read, and watched this week. You can follow along every other day on Instagram @AIGAdesign and on Twitter @AIGAdesign.
This week I…
…learn how to design a great logo from the author of Logo: The Reference Guide to Symbols and Logotypes. Turns out it’s easy–just follow Paul Rand’s famous advice: “A logo should be distinctive, memorable and clear. To be great, it should do those things better than the rest.”
…anticipate Elle Luna’s #MoMA100Days project, which was inspired by the “The 100 Day Project” Michael Bierut assigned to his Yale grad students. The basic premise is to do something (make a poster, dance in public, write a short essay) for 100 days straight. “The great surrender is the process; showing up day after day is the goal,” says Luna, who’s now partnering with MoMA to spread the word.
…witness cross-stitching go digital, so to speak, with artist Diane Meyer’s work that makes excellent use of your gran’s go-to stitch by creating pixelated spots on otherwise benign-looking family snapshots.
…go inside Mark Mothersbaugh’s Mutato Muzika, the bright green building I used to drive by on Sunset Blvd in L.A. Unsurprisingly, he has a crazy good synth collection, and it’s worth a watch just to see him explain how (and why) he’s subliminally added “Jesus Loves You” into any song he can (including the Rugrats theme song).
…add NASA’s newly released (and copyright-free) space sounds—the beeps and boops from current missions and historic space flights—to my ambient “focus and get sh*t done” office mix.
…download Pocket, an app that saves all those articles you’re planning to read later into a Pinterest-style board, which seems like a good idea but fear may become just one more bookmark in the internet’s dustheap of productivity hacks.
…hate to admit that I might actually try ClosetSpace, the Cher Horowitz-inspired app that lets you digitize every item in your closet so you can get dressed better and faster, just like your favorite Clueless character—minus the matching plaid minis. If you weren’t a girl in the ‘90s and these references are going right over your head, please disregard. You’ll just never understand.
..laugh out loud at these six “fashion” tips for how to dress for work when it’s freezing outside. Does “Wear a long coat, scarf, and gloves” seriously count, let alone top out as the #1 tip? With that in mind, stay warm out there this weekend. Mother Nature is one coldhearted b*tch right now.